DATA IS ESSENTIAL To Todays businesses
If You Can Analyse Your Website Data Then You Understand Your Customers
Website data analysis is key to understanding the needs of your target customers. If you understand your customer's needs then you can tailor your website to suit their needs which will result in more conversions.
Google analytics 4 provides a powerful platform to analyse what your visitors are doing on your website, where do they leave, where do they click and much more. Using this information, you can take action on making your website as user friendly as possible. In addition, we use heatmaps like Hotjar, Crazyegg or Microsoft Clarity to understand what your visitors are doing on each of your pages.